SEEN is an Indonesian local brand founded in middle 2013 by Dhianita Ariputri. Originally the brand name was IDEA by Dhianita founded in 2011, but in the middle of 2013 the designer made a decision to change the name to "SEEN".
SEEN concept of the collections is ready to wear, using a skin-comfortable fabrics and play with colors. The target market is for teenage girl to young women 15 - 25 yo. For exclusive/premium design, SEEN has it own brand named Dhianita Design.
About The Designer
Dhianita Ariputri was born in Jakarta on 28th of July 1992. She finished her study in Istituto di Moda Burgo, Italy. Now she is developing her business in fashion world and trying to be SEEN to everyone with her characteristic design.
SEEN concept of the collections is ready to wear, using a skin-comfortable fabrics and play with colors. The target market is for teenage girl to young women 15 - 25 yo. For exclusive/premium design, SEEN has it own brand named Dhianita Design.
About The Designer
Dhianita Ariputri was born in Jakarta on 28th of July 1992. She finished her study in Istituto di Moda Burgo, Italy. Now she is developing her business in fashion world and trying to be SEEN to everyone with her characteristic design.
Dhianita Ariputri ( The Designer / Owner and Founder of SEEN )